BrinCuentos

Serious Game

BrinCuentos is a mobile serious game designed to foster reading habits in 7 to 9 years old children. This game was developed for the University of Guadalajara through UdeGAMES.

My contributions in BrinCuentos

Game production

I was in charge of talen acquisition to create the team, intellectual property processes, branding and budget management.

Narrative

I wrote the narrative premise of the game on which the gameplay and concept was designed.

Paper prototyping

I helped to the game designer to develop the paper prototypes in order to validate gameplay mechanics.

Playtestings

I conducted numerous playtestings with the target audience from paper prototype phase to digital version of the game.

Marketing

I coordinated the marketing team, the audiovisual content to promote the game, partnership with educational influencers and the process to publish the game in Android and iOS.